Topic

#campaign-strategy

20 stories tagged

DAP's Kampar MP Draws Distinction Between Opposition Campaign Methods and Rival Coalitions

Kampar MP Chong Zhemin has distinguished Pakatan Harapan's campaign methodology from rival coalitions, arguing that PH does not mobilise voters by pitting ethnic communities against one another, unlike approaches adopted by Barisan Nasional and Perikatan Nasional.

By Aisyah Razak · 6 Aug 2026 · 3 min read

Anwar to Lead Religious Observances in Negeri Sembilan Amid State Election Campaign

Prime Minister Datuk Seri Anwar Ibrahim will participate in religious observance ceremonies in two Negeri Sembilan constituencies, underscoring the spiritual dimension of the ongoing state election campaign.

By Aisyah Razak · 30 Jul 2026 · 4 min read

Samsuri Leaves Opening for Sanusi Campaign in Negeri Sembilan Despite Zahid's Call

Perikatan Nasional chairman Ahmad Samsuri Mokhtar has indicated willingness to allow Sanusi Nor to campaign in Negeri Sembilan, appearing to distance himself from BN chief Ahmad Zahid Hamidi's recent plea for restraint.

By Aisyah Razak · 26 Jul 2026 · 3 min read

Negeri Sembilan Campaign Builds Momentum as Parties Shift Into Higher Gear

The Negeri Sembilan state election campaign is accelerating into its second week with more aggressive voter engagement strategies. Political parties are shifting from cautious opening moves to intensive ground operations ahead of August 1 polling day.

By Aisyah Razak · 24 Jul 2026 · 4 min read

Digital Dominance: How Social Media Is Reshaping Negeri Sembilan's Election Campaign

With polling day approaching on August 1, candidates contesting Negeri Sembilan's state election are deploying sophisticated social media strategies tailored to different voter demographics, replacing traditional campaigning with digital-first outreach.

By Aisyah Razak · 22 Jul 2026 · 4 min read

PH Banking On Grassroots Strategy And Track Record For Negeri Sembilan Victory

Pakatan Harapan is pivoting toward community-level campaigns in Negeri Sembilan, emphasizing administrative stability and economic growth under its five-year governance tenure as it seeks to retain the state.

By Aisyah Razak · 22 Jul 2026 · 4 min read

In Johor's Election Battle, Elderly Voters Still Crave the Personal Touch Despite Digital Revolution

A Bernama survey reveals that despite the 16th Johor State Election's digital dominance, elderly voters continue to prioritise face-to-face campaigning, viewing direct candidate engagement as proof of sincerity and integrity.

By Aisyah Razak · 9 Jul 2026 · 5 min read

Kukup Campaigner Ditches National Politics, Zeroes In On Potholes And Broadband

Pakatan Harapan's Kukup candidate is bucking the trend by steering clear of national political debates, instead hammering away at bread-and-butter grievances that matter to ordinary residents.

By Aisyah Razak · 7 Jul 2026 · 4 min read

Johor Election Campaign Shifts Focus as Pakatan Emphasises Daily Concerns While BN Mobilises Ground Network

Johor's state election campaign enters its second week with contrasting strategies: Pakatan Harapan emphasises practical governance concerns while Barisan Nasional leverages its extensive party network and grassroots machinery.

By Aisyah Razak · 6 Jul 2026 · 4 min read

Johor Election: PH and BN Chart Divergent Paths With Competing Visions for State's Future

As Johor's 16th state election enters its final phase, Pakatan Harapan and Barisan Nasional have adopted starkly different campaign approaches, with PH emphasising tangible policy solutions and BN capitalising on returning political heavyweights.

By Aisyah Razak · 6 Jul 2026 · 5 min read

Pakatan Harapan's Targeted Seat Strategy Driving Support Surge in Johor Election, Says Saifuddin Nasution

Pakatan Harapan attributes rising support in the Johor state election to a granular campaign strategy that prioritizes seats based on local conditions, while capitalizing on opposition missteps and clearer policy messaging.

By Aisyah Razak · 5 Jul 2026 · 4 min read

BN Must Prioritise Voters Over Internal Squabbling in Johor Race, Says Johari

Datuk Seri Johari Abdul Ghani has urged Barisan Nasional to shift its focus towards engaging voters directly rather than becoming embroiled in campaign disputes, ahead of the Johor state election.

By Rajesh Kumar · 4 Jul 2026 · 3 min read

PH Defends Manifesto Timing as Campaign Enters Crucial Phase

Pakatan Harapan's Communications Minister Fahmi Fadzil has dismissed criticism that delayed manifesto launch weakens the coalition's campaign, insisting the timing was strategic and appropriate.

By Aisyah Razak · 4 Jul 2026 · 4 min read

Perikatan Nasional shifts strategy for Johor polls with targeted voter offerings instead of formal manifesto

Perikatan Nasional will forgo a traditional manifesto for the Johor state election, instead pursuing a localized strategy with offers calibrated to individual constituency needs.

By Rajesh Kumar · 4 Jul 2026 · 3 min read

Johor's Opening Campaign Week Emphasises Micro-Targeting Over Mass Rallies

Johor's state election campaign has begun with a measured pace, as political parties eschew traditional large-scale rallies in favour of direct voter engagement through house visits and community programmes.

By Aisyah Razak · 4 Jul 2026 · 4 min read

Zahid calls for focus on future as Johor campaign heats up

Barisan Nasional chairman Datuk Seri Dr Ahmad Zahid Hamidi has urged all political parties contesting in Johor to steer clear of historical grievances and irrelevant matters, instead concentrating efforts on substantive contemporary issues affecting voters.

By Aisyah Razak · 3 Jul 2026 · 3 min read